Educational resources on Cuban cigar heritage, brands and vitolas.

Cigar Brands

Montecristo Cigars: History of a Numbered Classic

Founded in 1935 and reputedly named after a novel read aloud in Havana factories, Montecristo made numbered sizes famous.

Torpedo-shaped cigar with a pointed head

Montecristo is one of the most widely recognised cigar names, and its numbered sizes became a shorthand for classic Cuban formats. The marque was founded in 1935.

A name from the reading tables

The founders, Alonso Menéndez and José (Pepe) García, are commonly said to have named the brand after Alexandre Dumas’ The Count of Monte Cristo, reputedly a favourite with the lectores who read aloud to rolling floors. It is a charming story that fits the factory culture of the time, although, like many brand legends, it is difficult to document precisely.

The numbered range

Rather than giving each size a name, the original line used numbers. Among them, the No. 2 — a tapered torpedo — and the No. 4 — a petit corona — became especially well known. Explore these formats in What Is a Torpedo Cigar? and Understanding Cigar Vitolas.

Later history

Montecristo was for a time produced alongside H. Upmann, and the two marques share part of their history; see H. Upmann: A Banker’s Cigar. After 1959 the name continued in Cuba, while a Montecristo brand was also established outside Cuba, so origin information on the box matters.

In the catalogue

See every Montecristo entry, including the Torpedo and Corona formats.

Frequently asked questions

When was Montecristo founded?

Montecristo was founded in Havana in 1935.

What is a Montecristo No. 2?

It is a tapered, pointed-head cigar made in the Pirámides factory size, commonly called a torpedo.

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